LinkSomething.com (2009-2010)

AGENCY | LinkSomething.com
CLIENT | LinkSomething.com
CATEGORY | Website

INVOLVEMENT (5 as the highest)
Concept/Strategy 5
Design/Art Direction 4
Animation/Execution 2

LinkSomething.com is a design portal site for Chinese design community. As a creative lead of this site, my work from scratch involved branding strategy, visual concept, functionality and interactive elements. The beta version of this site has been launched for a while and getting positive feedbacks. However the business model of this start-up didn’t work as expected so the business was shut down a year later.