Liquid Plumr Banner Ad (2013)

AGENCY | Clorox (In-house)
CLIENT | Clorox - Glad
CATEGORY | Online Ad Campaign

INVOLVEMENT (5 as the highest)
Concept/Strategy 5
Design/Art Direction 5
Animation/Execution 5

Liquid Plumr partnered with Home Depot as its new sales channel. This is a simple 30k banner ad campaign to notify the customers Liquid Plumr is now available at Home Depot. With 2 interesting ideas combining typography and the plumbing ability of the product, client was impressed by simple visual and well-fitted animation.