CONRAD WONG

Interactive Art Director

  • ABOUT

  • BANNERS

  • WEBSITES

  • MOBILE

  • INNOVATIONS

  • CONTACT

  • More

    © 2016 by Conrad Wong

    • ABOUT

    • BANNERS

    • WEBSITES

    • MOBILE

    • INNOVATIONS

    • CONTACT

    • More

      Global a3 Megaride (2005)

      AGENCY | Carat
      CLIENT | Adidas
      CATEGORY | Online Ad Campaign and Website

      INVOLVEMENT (5 as the highest)
      Concept/Strategy 5
      Design/Art Direction 4
      Animation/Execution 5

      This is another a3 Megaride campaign for global. The art direction was about gritty look and feel. My original idea was a graffiti on a metal gate, and user can make a airbrush stencil. However, the client didn’t allow us to make that interactivity and it turns out to be 30k-only ad. So the result became a straight animated ad.

      BACK